The Crazy Experiment that Proves Messaging Matters

The Crazy Experiment that Proves Messaging Matters

Ed Sheeran is one of the most popular music acts in the world. He has sold more than 150 million records worldwide. Two of his albums are in the list of the best-selling albums in UK chart history. 4 of his videos have over a BILLION views. Thousands pay big money to...

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Cool Tool:  How to write better copy in 36 seconds a day

Cool Tool: How to write better copy in 36 seconds a day

 Most of us weren’t born into this world knowing how to write compelling copy. The problem is, unless we figure it out at some point, the online portion of our business can be a slow slog. Where clients and sales are few and far between. But here’s a quick cool way to...

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[ InfoGraphic ] My Biggest  Sales Discovery

[ InfoGraphic ] My Biggest Sales Discovery

Sales was not my first langauge. In fact, I did my best to avoid traditional sales at every turn. It was almost a phobia. So how on earth was I able to enroll folks right from the start ... with my very first offer? Because of my background as a creative - where you...

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High Resistance Clients – How to Fire Them

High Resistance Clients – How to Fire Them

You know the feeling ... and it's awful.  The moment you realize a client has crossed the bridge from being difficult to being impossible. They are sucking the life out of you. They are taking advantage of you. They are resisting you at every turn. And they're finding...

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