My Final Set of Trigger Words Prompts to Boost the Impact of All Your Copy
Your AI-crafted copy may be saving you a boatload of time and effort. But for most folks there's still something missing. (That's the biggest complaint I hear about using AI for copy.) Which is why having prompts to generate a full tank of magnetic conversion-friendly...
7 Predictions for 2025 – Trends that can make you money
You’ve seen them all over the place … The visionary predictions about how breathtaking advancements in tech will change the landscape in the coming year. What’s been missing is: What about changes that directly impact OUR businesses? Sure its fun to get caught up in...
100 New Clients in 2025 – It doesn’t have to be a pipe dream
How would you fill in the blank: “If I were to get 100 new clients in 2025, I would need to _____________ .” Maybe you believe it’s impossible. But what if it’s not? What if one small reversal in the way you look at things and the way you do things could make it...
My Current AI Toolbox: What I’m Using + What I’m Testing
Oh no … not again! Just when you dialed in a marketing tool box which feels just right, here comes AI with an endless horizon of new possibilities. Would it be OK if I simplified things by showing you what I’m using … and why? Great! A few things that might surprise...
Do You Have a 5-Year Plan … but not a 5-Day Plan?
I don’t think I’m letting you in on a big secret when I say that entrepreneurs are creation machines. Because we're creative, we tend to have have an over blown view of what we must have to be successful: A lot of products A weekly podcast And a big blog. And of...
3 Simple Steps to REAL ZINGER Subject Lines with AI
It’s happened to me. And it may have happened to you. You’re crafting messaging for your next big thing. And it doesn't just have too be good. It has to be spectacular. Unfortunately ... everything you’ve come up with feels like a bad parody from Saturday Night Live....
Trigger Words to Feed Your AI – Make your bottom line happy with phrases that convert
So ... what good is a hot new tool if all it does is paper over the problems it's designed to solve? That's the biggest complaint I hear about using AI for copy. "If AI copy sounds as awkward as my own ... why bother?" That's where having a full tank of...
The Hot 50 List – Low-tech high-touch path to connect with high-ticket difference makers
I know: You're being flooded with messages urging you to hop on the AI bandwagon. And they're not wrong. But ... ... that doesn't mean you should abandon high-touch avenues that have worked for decades. And will continue to work for decades. Because the fastest way to...
